- Explains how to design and manufacture products that meet the diverse needs and demands of customers, covering a number of different industries, such as textiles, automotive, electronics, aerospace and retail
- Describes how to compete in a global market by integrating product design into the supply chain and looks at key issues, such as resource footprints and risk
- Provides valuable insights from leading businesses who are known for their successful product design, such as Egil Moller Nielsen, former Group-Vice President for Global Distribution and Logistics at LEGO